I help ecommerce brands, agencies, and high-ticket businesses scale profitably through paid advertising, creative strategy, and full-funnel optimization.

Over the years, I’ve managed $2.1M+ in Meta ad spend, helping generate $8M+ in tracked revenue across ecommerce, lead generation, coaching, local businesses, and digital products.

But here’s what separates me from most media buyers…

I don’t believe Meta Ads are the reason businesses scale.

Great results come from having the right offer, compelling creatives, a high-converting funnel, accurate tracking, and constant testing. Ads simply amplify what’s already working.

That’s why I don’t just manage campaigns.

I work across the entire acquisition system—from creative strategy and offer positioning to landing page optimization, conversion tracking, and scaling frameworks.

Whether it’s identifying why CPL increased, improving booked appointment rates, reducing CPA, or helping a creative team produce better-performing ads, I focus on solving the real bottleneck—not just tweaking campaign settings.

What I Bring

• Meta Ads Strategy & Scaling
• Creative Direction & Performance Feedback
• Funnel & Landing Page Optimization
• Offer Positioning
• Conversion-Focused Copywriting
• Creative Testing Frameworks
• Pixel, CAPI & Tracking
• Growth Reporting & Performance Analysis

How I Work

I like working closely with founders and internal teams.

You’ll often find me recording detailed Loom videos for designers, editors, developers, and clients—breaking down what’s working, what’s not, and exactly what should be improved.

I believe the best campaigns are built through collaboration, fast execution, and continuous testing—not guesswork.

My Philosophy

Media buying isn’t about finding a “winning audience.”

It’s about building a business that converts consistently.

Every decision I make is driven by data, customer psychology, and long-term profitability—not vanity metrics.

If we work together, my goal isn’t just to lower your CPA.

It’s to help build a marketing system that continues to scale.